The beginning…

Lunazul began in the late 90s, when my parents opened a small surf shop in Sayulita — long before it became the vibrant town it is today.

Before Lunazul became a surf school, my parents owned a small clothing store in Puerto Vallarta. When that chapter closed, they moved to Sayulita and opened a modest shop selling clothes and renting surfboards. Soon enough, people began asking for lessons and Lunazul naturally evolved into a surf school.

Founded officially in 2002 by Nazario Carranza Luna and Eira Venäläinen, Lunazul was built with a deep love for the ocean and a commitment to keeping surfing at the center of everything we do.

I grew up in the water, became a professional surfer, and eventually returned to Sayulita to lead the school. After my father’s passing in August 2022, I stepped in to continue the journey they started.

The name Lunazul carries my father’s spirit. Luna means “moon,” and azul was his favorite color. It’s our way of carrying him with us, every day.

PAPAS

Senior Surf Instructor

Papas is the head instructor at Lunazul and has been part of the school for over 20 years. A true waterman and SUP National Champion, he brings decades of ocean knowledge to every lesson. Known for his calm energy and incredible patience, Papas has helped thousands of students feel comfortable in the water, making him one of the most respected instructors on the Lunazul team.

Alex

Surf Instructor

Ali, as we call him, grew up in the Puerto Vallarta region and has been surfing the local breaks for more than two decades. Relaxed, easygoing and passionate about sharing the ocean with others, he loves helping students build confidence in the water. Fully bilingual in English and Spanish, Alex is also a great surf guide who enjoys heading over to Punta de Mita when the waves are firing.

Jean- sebastian

Surf Instructor

Jean-Sebastian, or JS as we call him, loves spending his days in the ocean teaching people how to surf. In addition to surfing, he is also an experienced kitesurf instructor and brings a deep understanding of ocean dynamics to his lessons. Always full of ideas to improve the Lunazul experience, JS splits his time between Sayulita and Quebec, bringing great energy and dedication to every student he teaches.

Gio

Customer Experience

Gio is the warm and friendly presence that welcomes guests when they arrive at Lunazul. Originally from Real de Catorce, she has developed a deep connection with the ocean and the peaceful rhythm of coastal life. With a background in hospitality and a natural gift for making people feel at home, she ensures every visitor feels comfortable and taken care of from the very first moment. Photography and storytelling are among her favorite creative outlets. 🌊

Chuy

Surf Instructor.

Addicted to waves, Chuy has been surfing since growing up in Rosarito, Baja California. His favorite styles are twin fins and shortboards, and he has surfed in several parts of the world including France, Spain, and Portugal. After years traveling and surfing along the Mexican coastline, La Ticla remains his all-time favorite wave. In his lessons, Chuy brings great energy, humor and a deep passion for the ocean.

Lupita

Sales

Lupita has been part of the Lunazul family for more than 12 years and is one of the most familiar faces around the shop. Known for her warmth, kindness and contagious smile, she loves connecting with people and helping guests find exactly what they need. Whether she’s helping customers in the shop or sharing stories about Sayulita, Lupita’s positive energy makes everyone feel welcome.